Press Release: FanThreeSixty : FanThreeSixty Launches Data-Driven Fan Activations

KANSAS CITY, Mo., Dec. 18, 2018 /PRNewswire-PRWeb/ -- FanThreeSixty, an industry-leading fan engagement software and analytics company, extended the capabilities of its Fan Engagement Platform, giving sports teams and entertainment venues a single source of truth for fan insights. As part of the platform upgrade, FanThreeSixty included automated audience segmentations and fan activations. This lets marketers trigger seamless, personalized interactions with their fans which optimizes audience targeting and improves campaign performance.read more