Dutch web content management company Hippo has been acquired by US cloud marketing company BloomReach for an undisclosed amount. Hippo's platform allows users to view and manage the types of visitors they have to their sites to optimise the content they deliver. BloomReach will integrate Hippo's technology into its own platform and with its partners'. [...]The post Dutch web content management startup Hippo to be acquired by BloomReach appeared first on Tech.eu.