There is an unfortunate backward slide on DEI efforts happening in marketing, after a surge following the murder of George Floyd in 2020. Consumer backlash has curtailed many programs at companies ranging from Bud Light to Target and most recently Tractor Supply, while agencies and businesses alike have scaled back their internal DEI agendas. However,...
Fitzco is a Georgia-based advertising agency that provides services such as brand planning, digital marketing, and content creation for sectors including retail and media.