Formula One: Formula 1 at a crossroads: tradition meets wellness in sponsorship evolution
Polish brand Belvedere vodka has entered into a partnership with Formula 1, yet there also been many major sponsorship deals involving non-alcoholic brands in the sport. The post Formula 1 at a crossroads: tradition meets wellness in sponsorship evolution appeared first on The Drinks Business.
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F1 is an England-based motor racing organization that controls commercial rights and licenses of the Formula One racing series.
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