Foster Web Marketing Blog Google Review Display Issue- What You Need to Know

A technical issue affecting Google Business Profiles is causing review counts to appear lower than normal across numerous business listings. The issue, which began Friday, February 7th, 2025, is impacting businesses nationwide.The Google Review IssueBusiness owners and digital marketers began noticing discrepancies in their Google Business Profile review counts late last week. The primary symptoms include:Reduced review counts in Google Search and MapsMismatched total review numbersTemporarily hidden reviews from public viewDespite the display issues, Google has confirmed that no review data has been lost. This appears to be strictly a technical display problem that their team is working to resolve.Official Google ResponseGoogle representative Victoria Kroll has addressed the situation in an official forum statement:"We're aware of an issue affecting some Google Business Profiles, causing some profiles to show lower-than-actual review counts due to a display issue. The reviews themselves have not actually been removed. We're working hard to resolve this and restore accurate review counts as quickly as possible."Impact on BusinessesThe issue is affecting businesses of all sizes across various industries. While some businesses report only minor discrepancies in their review counts, others are seeing significant temporary reductions in their displayed reviews.It's important to note that:No actual review data has been deletedThe issue is purely related to how reviews are currently displayingBusiness operations can continue as normalNo action is required from business ownersFixing the Review BugGoogle's engineering team is actively working on resolving the technical issue. While no specific timeline has been provided for the fix, businesses can expect their review counts to return to normal once the technical issue is resolved.In the meantime, business owners are advised to:Continue normal business operationsKeep engaging with new customer reviewsRemember that all review data remains secureWait for Google's technical team to implement their solutionGoogle has indicated they will provide updates through their official business support channels as the situation develops. Business owners can stay informed by monitoring Google's official Business Profile forums and support pages.