Four51 Blog Omni-Channel Commerce vs. Multi-Channel Commerce

Two of the biggest buzzwords in the commerce space in recent years are omni-channel and multi-channel. Often, these two terms are used interchangeably, however, to do so would be incorrect. There are many differences between omni-channel and multi-channel commerce strategies and these differences are important to understand as B2B businesses work to meet customer needs [...]The post Omni-Channel Commerce vs. Multi-Channel Commerce appeared first on Four51.