Freckle: Foursquare And Factual Bet That The Future Of Location Data Is About More Than Advertising

It's been a big week for location data-related deals. PlaceIQ acquired location data and measurement company Freckle IoT on Tuesday. And a day before, Foursquare said it would merge with Factual. Together, Foursquare and Factual have more than $150 million in combined revenue, data derived from over 500 million devices worldwide and 400+ employees. The... Continue reading »The post Foursquare And Factual Bet That The Future Of Location Data Is About More Than Advertising appeared first on AdExchanger.