Have you heard of the 'anti-swag'? This sentiment describes a growing consumer preference for sustainability and disdain for perceived wastefulness, which has led to notable changes in promotional product trends. Does it mean promotional products are no longer useful or effective? Recent studies, including those published by the Advertising Specialty Institute (ASI), indicate a sharp...The post Sustainability and Quality Trends in Promotional Products appeared first on Garuda Promo and Branding Solutions.
