GGK Technologies Blog Predicting Customer Booking Cancellation Using Machine Learning

Travel companies have to plan ahead to optimize their expenses. They utilize the significant manpower and time to execute the trips. The better understanding of the customer behavior would help them to avoid the last minute cancellations and also to reduce the costs. They maintain customer's personal and trip information and their browsing activity information. [...]The post Predicting Customer Booking Cancellation Using Machine Learning appeared first on GGK Technologies.