GoEcart Blog A/B Testing: Can you afford to ignore three-digit percent improvements?

Most analysts agree that Obama's 2008 presidential campaign was won due to a series of successful A/B tests that helped improve voters' perception of his candidacy. A/B testing has proven itself to be the ultimate tool for marketers looking to increase conversion rates and revenue. Low cost and easy to use, the optimization method has [...]The post A/B Testing: Can you afford to ignore three-digit percent improvements? appeared first on GoECart Blog.