GoKart Labs posted a video "How Allina Health Created a Digital Experience Team" on VIMEO

In 2016 GoKart Labs teamed up with Allina Health to revolutionize the way their consumers thought about healthcare. Allina recognized points of friction their customers were experiencing during their healthcare journey and sought to transform using digital solutions. Making changes in the company's infrastructure started with reevaluating the way teams worked. GoKart Labs worked with Allina to formalize an internal digital experience team which blended operations and technology. We established a strong foundation for the teams, with the right leadership and culture to solve problems with human centered approaches time after time. Guided by a clear vision and deliberate constraints the digital experience team was able to achieve core goals and drive innovation. The proof of delivery is clear, in less than six months Allina relaunched more than 10,000 new website pages, revamping an outdated system to more actively engage with customers. Going forward, the digital experience team will continue to evolve the organization through continuously aggressing five crucial areas for change; metrics, structure, culture, talent, technology. Learn more about Allina's digital transformation in the video above.Cast: GoKart Labs