Grapevine Ford Blog Ford Broadens Electrification Strategy to Reach More Customers, Improve Profitability, and Continue to Reduce CO2

  New Ford Inventory   Ford has been a top name in the automotive world for many years. Despite this, the company continues to innovate and push boundaries in the industry. Recently, Ford revealed a strategy aimed at increasing its market share with electric vehicles, all while improving profitability and reducing its carbon footprint. How Ford Will Attract More Customers The company's strategy centers around introducing more electric vehicles in markets where Ford believes it can take the lead, including pickups, SUVs, and commercial vans. By 2026 or 2027, Ford plans to have an electric option in all of these categories. These vehicles will have longer driving ranges and more competitive prices to attract new buyers. How Ford Will Reduce Its Environmental Impact Electric vehicles consume far less fuel than traditional cars, and as a result, they produce fewer emissions. This remains true whether driving around town or on the highway. Because electric cars are more efficient and have fewer components, they also require less maintenance, allowing Ford to streamline its service centers and reduce the need for environmentally harmful materials. How Ford Will Improve Its Bottom Line Ford will take steps to improve profitability by securing new battery sources and reviewing the supply chain for other materials. Additionally, the company will focus on optimizing factory capacity to increase efficiency further. If you're interested in purchasing a Ford, visit us or contact us online to browse our available inventory and apply for financing.