Hamlyn Senior Marketing Blog Hamlyn Senior Marketing secures 15 sales in seven weeks.

In long-term care, resident attrition is an anticipated occurrence. When a specialized memory care community, nestled in the woodlands of upper Bucks County Pennsylvania, experienced an unexpectedly high rate of resident turnover, their sales team faced the challenge of not only sustaining, but also growing occupancy in a concentrated and competitive marketplace. The community partnered with Hamlyn Senior Marketing to develop immediate solutions and long-term plans to accomplish this goal. This collaboration was the key to a stunning success. With Hamlyn's guidance and expertise in sales training, effective closing, and best practice implementation, census increased 15% - from 81% to 96% - in just seven weeks; the sales team also began to build a healthy wait list to better manage future resident attrition. Here's how Hamlyn raised occupancy in a short time: Sharing Knowledge: Guidance & Training A strong understanding of industry selling skills and best practices are the basis for success. Our experts provided the sales team with the training and tools they needed to increase sales quickly. Staff refreshed and built upon sales and marketing competencies, including effective and efficient closing skills, lead and sales tracking, and time management. Creating Structure: Marketing Metrics & Sales Reporting It's vital...The post Hamlyn Senior Marketing secures 15 sales in seven weeks. appeared first on Hamlyn Marketing and Development.