Hightower Agency Blog How to Use Video In Your Driver Recruiting Strategy

The value of video is incredible in today's digital world. Video is the big trend. It gets results. Basically, it's the future.People want to watch video on social media, and they're doing it in record numbers. By 2019, video will make up as much as 85% of all Internet traffic in the U.S. That's an impressive stat! So how can you take advantage of this trend and convert video viewers into driver hires?Here are a few tips to making the most out of video in your truck driver recruiting efforts.