Impact Group, a leading sales and marketing agency with deep expertise in the retail broker and consumer package goods (CPG) industry, announced today that the company has joined forces with E.A. Berg Associates, an East Coast-based food broker, to further expand its growing network. The transaction is part of Impact Groupâs strategic growth plan to establish a national footprint with a comprehensive range of services across multiple categories in retail and grocery.
Impact is an Idaho-based sales and marketing agency that provides services such as sales engagement, category analysis and merchandising to the CPG industry.