Press Release: Impossible Foods : Impossible Foods' Lite Beef - A Healthy Option for Consumers - Satisfies Guidelines Set By American Diabetes Association "Better Choices for Life" Program

LAS VEGAS--(BUSINESS WIRE)--Today at HLTH 2024 and in advance of Diabetes Awareness Month beginning next week, Impossible Foods announced that its leanest, most protein-packed beef from plants yet, Impossible Lite Beef, satisfies the guidelines set by the American Diabetes Association®'s (ADA) Better Choices for Life Program. The program's rigorous, evidence-based guidelines include specific criteria for the nutritional makeup of a food item and were developed in consultation with registered d