Initiative: Initiative expands client roster, wins Aspen Pharmacare Australia account

SYDNEY, AUSTRALIA - Initiative continues to strengthen its foothold in the healthcare sector, securing Aspen Pharmacare Australia as its newest client after a fiercely contested pitch. The media agency will now lead media strategy, planning, and buying across Aspen's portfolio of trusted consumer healthcare brands, including Maltofer, Coloxyl, Ural, and Dymadon.As one of Australia's leading ...The post Initiative expands client roster, wins Aspen Pharmacare Australia account appeared first on adobo Magazine Online.