IPfolio Blog The Intellectual Property of the World Cup

For fans of the beautiful game (aka football or soccer is it known in the USA and Canada), the quadrennial Fédération Internationale de Football Association (FIFA) World Cup is binge-watching fantasy. Attracting an audience measured in the billions, it's an enormously popular and expensive commercial enterprise that showcases innovation in all facets of its operation. From stadium construction and pre-tournament fitness training, to communication with referees and broadcasting technology, the FIFA World Cup integrates invention and new technology in thousands of ways. In this post, we highlight some of the more notable intellectual property of the World Cup.