Within three years, there will be a million more computing jobs than eligible applicants, according to Code.org estimates. This means top software developers and engineers will continue to be in high demand. They'll be awash in opportunities and offers, and can take their pick. This causes hiring managers to try and find new ways to get their attention. How can they hire top software engineers on a startup budget? How can they find them on any budget? Companies, regardless of size, have P&L considerations. So how can you land enterprise talent in a competitive market while ensuring you get the best possible value?