In this blog, we'll explain why personalising customer experiences can boost customer satisfaction, and why we believe leveraging data, and applying analytical techniques, is the mechanism for achieving this.The post Boosting Customer Satisfaction: How Data And Analytics Drive Personalised Customer Experiences appeared first on Ipsos Jarmany.
Jarmany is an England-based data analytics platform that provides solutions such as attribution modeling and promotion management for sectors including E-commerce and finance.