In celebration of National Radio Day, let’s talk about the history of radio advertising. You might be surprised to learn that the first radio advertisement played nearly a century ago because radio continues to be one of the best advertising opportunities available, reaching 9 out of 10 Americans every day. The first official radio ad in America was designed by the WEAF group in New York (now WFAN) for AT&T in 1922. During this time, they offered businesses the opportunity to appear on-air for a $50 fee.