Jelly Belly: Hot Flavors: Six Brands That Crushed Sampling at NACS 2024

Bourbon-glazed fried chicken with fluffy biscuits, Barbie Jelly Belly and Orange Cream Coke... it was enough to convert any health-food addict into a convenience store connoisseur. The 2024 NACS Show, a global event for the convenience store industry, brought together over 26,000 attendees to the Las Vegas Convention Center, Oct. 8-10, setting a new record with attendance up 8.5 percent [...] The post Hot Flavors: Six Brands That Crushed Sampling at NACS 2024 appeared first on Event Marketer.