Source: Kalio Blog

Kalio Blog Year-Long eCommerce Research: What Channels Drove Revenue?

Significant differences show how the same channels can speed up or slow down growth for mid-sized and large online retailers Year after year, organic search, paid search, and email make up a vast majority of revenue. Noteworthy reports such as Custora's eCommerce Pulse mentioned that 20% of holiday revenue came from email. After measuring the ... Continue reading Year-Long eCommerce Research: What Channels Drove Revenue?

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