Press Release: Kelton : Is Black Friday Dead? No, But It Is Evolving Into a Full Weekend of Shopping and Saving

AUSTIN, Texas, Nov. 16, 2017 /PRNewswire/ -- Every year the question is asked, Is Black Friday dead? Data shows that it is not, but it is changing. More and more we are seeing a shift to the Four Days of Savings, where consumers take advantage of deals from Black Friday to Cyber Monday. A...