Source: VisionMonday

LensCrafters: LensCrafters Launches Second Season of Its Immersive Roblox Experience

NEW YORK-LensCrafters, part of EssilorLuxottica, has announced the launch of LensCrafters Eye Odyssey: World of Optics, the second season of its Eye Odyssey series on Roblox, a global immersive platform for communication and connection. Since debuting in October 2023, as reported in VMAIL, the series has welcomed more that 300,000 users. Season 2 will engage users through different game dynamics, each supported by a strong educational message to promote healthy eyecare habits. Alfonso Cerullo, president of LensCrafters, said, "We're thrilled to see the evolution of LensCrafters Eye Odyssey with the launch of Season 2 on Roblox.

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Est. Annual Revenue
$500M-1.0B
Est. Employees
1.0-5.0K
Giorgio Candido's photo - General Manager of LensCrafters

General Manager

Giorgio Candido

CEO Approval Rating

86/100

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