Montreal-based ready-to-cook company Cook it acquired MissFresh from the supermarket chain, Metro. Founded in 2015, MissFresh experienced significant growth in recent years. Cook it will be able to increase its Canadian market share, and its customers will be able to continue picking up their ready-to-cook boxes at participating Metro stores.
Cook it is a Canada-based subscription-enabled meal kit company that features ready-to-cook recipes and also allows users to pre-order weekly ready-to-eat meal boxes.