ListenFirst Blog Diving In: Performance vs. Brand Awareness

Performance vs. Brand Awareness? Brand Builds the Hype. Performance Seals the Deal. Brand builds the hype. Performance seals the deal. The smartest marketers know you need both. For years, marketers have felt forced to choose between building long-term brand equity and chasing short-term ROI. But new insights from TikTok + Tracksuit, Ogilvy Social.Lab, and PrettyThe post Diving In: Performance vs. Brand Awareness appeared first on ListenFirst.