Little Bird: Sprinklr Acquires Influencer Identification and Marketing Platform Little Bird

Sprinklr, the most complete social media management platform for the enterprise, today announced it has acquired Little Bird, a Portland-based technology company that helps brands analyze connections across the social web to discover top influencers who can galvanize word-of-mouth marketing; build like-minded communities and create relevant content to increase engagement; and identify early-movers to accelerate the discovery of trends.