Liveclicker Blog Email + SMS: The recipe that capitalizes on the shift to ecommerce

Email and SMS (Short Message Service) messaging are the chocolate and peanut butter of the digital marketing world. Each is great on its own. But they're unbeatable when you pair them up in a program that uses the strengths of each channel to create a communications mix that recognizes when, where and how consumers want to [...]The post Email + SMS: The recipe that capitalizes on the shift to ecommerce appeared first on Liveclicker.