Madigan Pratt & Associates, Inc. Blog Creativity Does Impact Your Bottom Line

Awards are often associated with ego. Ever been told not to hire an agency that touts its awards?If you're nodding, let me challenge you for a moment. Have you ever thought about returning your hotel's awards? That TripAdvisor Certificate of Excellence or those Four Diamonds from AAA? Absolutely not. Those awards help the world understand your capabilities and are an affirmation of the quality service you provide. Travelers trust those awards and that trust factors in to guests selecting your hotel....