Mailjet Blog Email marketing strategies for small businesses

There was a time when paid advertising was king for small businesses. But local TV spots, direct mail, and prominent billboards are now considered costly and difficult to track. Now, traditional advertising has been usurped by email marketing. Its impressive return on investment (ROI) and its ability to amplify other marketing initiatives make it the [...]The post Email marketing strategies for small businesses appeared first on Email Marketing - SMTP services - Mailjet.