Mixpanel is an analytics platform that lets you access detailed data from your website or app, focusing on actions your users take, rather than only showing page views. This means you get powerful data you can manipulate and analyze to get a better understanding of how your users interact with your application or website. Then, you can leverage all of that data and set up sophisticated segments to target your users based on their unique behavior.Now, thanks to the Finc3 Mixpanel Mandrill Connector, you can easily connect Mixpanel and Mandrill to take advantage of Mandrill's trusted delivery infrastructure and send trackable, templated emails based on relevant user actions.