Source: BevNET

Mars: Taste Radio: Startup To $800M Sale. How A Three-Word Mantra Guided Kevin McCray.

Kevin McCray, the co-founder behind groundbreaking brand Kevin's Natural Foods, reveals the strategic playbook that propelled his namesake brand to an $800 million acquisition by Mars, Inc. in 2023, and how he's applying those same winning principles to his latest CPG venture, Wild Fox Foods.

Read full article »

Mars's Competitors | Mars's News | Mars's Financials

Followers on Owler

8,766

Est. Annual Revenue

$50-100B

Est. Employees

100K-9.9M

President & CEO

Poul Weihrauch

CEO Approval Rating

88/100

Mars is a Virginia-based food processing company that owns and operates brands offering products such as chocolate, chewing gum, mints and fruity confections for retailers.