McDonald's: McDonald's Qatar makes sharing easier with 'The Exchange Rate'

McDonald's Qatar, in partnership with Leo Burnett Dubai, has launched a creative take on the age-old dilemma of food sharing with the introduction of The McDonald's Exchange Rate - a digital-first campaign that translates fast food into a system of real-time, bite-for-bite value. Exclusive to the Qatari market, the activation transforms the McDonald's app into [...] The post McDonald's Qatar makes sharing easier with 'The Exchange Rate' appeared first on Campaign Middle East.