Mediareach Advertising Blog Diverse Multicultural Communities (and Why You Should Target Them)

Every global business has to achieve a difficult balance: achieving an economy of scale through uniformity across markets and simultaneously serving regional and national markets. Diverse multicultural marketing, sometimes called ethnic marketing, targets audiences of different ethnicities. These audiences usually fall outside of the nation's...The post Diverse Multicultural Communities (and Why You Should Target Them) appeared first on Mediareach.