Recruiting and retaining members at the same time is a lot of work and usually requires different tactics-but not always. With content marketing, you can achieve these two goals simultaneously. Why Content Marketing Content marketing allows you to reach and develop relationships with a new audience of prospective members and customers while deepening relationships with your existing audience of members and customers. You do this by providing information both audiences need to: With the help [...]The post The Power of Content Marketing: Attracting and Retaining Members appeared first on MemberSuite, Inc..
Membersuite is a Georgia-based SaaS platform that offers solutions such as event engagement, eMarketing and data migration for associations and nonprofit organizations.