Mobile Phones Direct: AO and MPD to harness dual brand power in drive for growth

Following AO World's takeover of Mobile Phones Direct, both brands will play a key part in its future When Karl Borges set up his independent dealership in 1992, little did he know that it would result in a £32.5 million windfall 26 years later, when the company was acquired by online electronics and appliances retailerThe post AO and MPD to harness dual brand power in drive for growth appeared first on Mobile News Online.