Source: TopSpeed

Momo: Hot Wheels and MoMo Team up to Create a 50th-Anniversary Hot Wheels Steering Wheel

Hot Wheels' 50th-anniversary celebration continues with another special edition product in tow. This time, the Mattel-owned scale model car maker is partnering with Italian race car parts manufacturer Momo to produce a limited run steering wheel based on Momo's Prototipo wheel product. The item is officially called the Hot Wheels 50th Anniversary Limited Edition Steering Wheel. Orders can now be placed at hotwheels.momo.com for $399.95. Order fulfillments are scheduled to start in early 2019 with only limited quantities available.

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Est. Annual Revenue
$5.0-25M
Est. Employees
25-100
Massimo Ciocca's photo - CEO of Momo

CEO

Massimo Ciocca

CEO Approval Rating

82/100

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