Mongoose: Growing SaaS startup Mongoose talks 'secret sauce to success'

Mongoose might be a software-as-a-service company, but the business has flourished thanks to people - both its employees and its customers. "Empathy is the secret sauce to success," said David Marshall, president. The Orchard Park-based company's product integrates with existing software used by college staff and allows them to communicate with students via text and web chat platform. Over the last about 18 months, the startup has expanded from about 600 customers to nearly 800. The...