NGDATA Blog Could JPMorgan Chase’s New AdTech Business Revolutionize the Banking Industry

JPMorgan Chase’s new AdTech venture, Chase Media Solutions, aims to revolutionize the banking industry by leveraging the bank’s extensive customer data to create personalized advertising opportunities. The platform allows brands to target customers based on their transaction history, offering highly personalized ads and rewards. This initiative could lead to a new era of targeted advertising in banking, providing significant revenue streams while ensuring customer privacy. Source The post Could JPMorgan Chase’s New AdTech Business Revolutionize the Banking Industry appeared first on NGDATA.