The shift from digital transformation, which often focused on mere digitization, to a broader business model innovation driven by generative AI. As companies face challenges in realizing ROI from digital transformation, the emphasis is now on leveraging AI to fundamentally rethink business models, enhance operational efficiency, and create new revenue streams. CEOs and CFOs are leading this shift, focusing on both automation and augmentation to achieve exponential growth.
Source
The post The end of digital transformation and the rise of business model innovation appeared first on NGDATA.