NoCable Blog QUIBI delivers content on the go in April 2020

Hollywood director Jeffrey Katzenberg and former HP CEO Meg Whitman announced the launch of their mobile short-form video platform called Quibi at CES last week. The name is short for Quick Bites, a video style popular on platforms like Snapchat and Twitch. Quibi starts streaming high-quality programs that last less than ten minutes on April 6 in the U.S. and Canada. Subscribers can choose between an ad-supported version for $4.99 monthly or ad-free priced at $7.99/month. Whitman and Katzenberg address audience at CES keynote The CEO of Quibi, Whitman, stood with founder and chairman Katzenberg on stage last Wednesday for a keynote address at CES. The pair announced the details of when the service will launch and briefly covered pricing. Whitman explained that Quibi is building a platform for creators to take full advantage of content on phones. Katzenberg explained that Quibi is so unique that it won’t compete with...