Nutrascience Labs Blog Supplement Packaging and Label Design: Current Market Trends

Supplement Packaging and Label Design: Putting Your Best Foot Forward in Limited Space When consumers are browsing the retail shelves for their dietary supplements, the packaging and label design form the first impression of your brand and allow the customers to make assumptions about your brand and product quality. And with the limited real estate available on the small labels – due to regulatory disclosure requirements – you must be strategic and plan what you want to put on your label; because you can either grab target consumers' attention with a well-designed label that triggers excitement or turn people away with an ugly unappealing label.