Source: VegNews

Oatly: Inside Oatly's Bizarrely Brilliant 'Lo-Fi and Slightly Unhinged' Creamer Rebrand

Oatly's new creamer rebrand is more than just a packaging refresh-it's a witty, digital-first campaign that elevates the coffee ritual while reinforcing the brand's plant-based leadership.

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Annual Revenue
$500M-1.0B
Employees
1.0-5.0K
Jean-Christophe Flatin's photo - CEO of Oatly

CEO

Jean-Christophe Flatin

CEO Approval Rating

82/100

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