Onefeed Blog Consent Mode V2 : What it is and why digital marketers need it

What is Consent Mode V2? A development of Cookie Consent mode, privacy law and how personal information is collected by websites and advertisers in particular. Specifically it's the technical way for how websites flag and send visitor information to Google regarding user choices on handling their personal information via the cookie banner/ policy. Consent mode has been around for a while now, but unlike Cookie banners and "V1" consent, V2 is a very serious issue with massive consequences if it is not implemented at a basic level. Google is now ultimately forcing ecommerce stores and websites which collect personally identifiable...The post Consent Mode V2 : What it is and why digital marketers need it appeared first on Onefeed.