BC Web Wise: SUGAR Cosmetics teams up with Kriti Sanon for new campaign

In a move to captivate the Gen Z audience, SUGAR Cosmetics partnered with creative agency BC Web Wise and launched an engaging new TV commercial for its SUGAR POP - Ultrastay Transferproof Lipstick. The TVC stars the brand's fresh face and ambassador, Kriti Sanon, and showcases the lipstick's defining feature: high-impact color with no transfer. The [...]The post SUGAR Cosmetics teams up with Kriti Sanon for new campaign appeared first on MediaBrief.