Source: Marketscreener

Coveo: Freedom Furniture Chooses Coveo After Competitive RFP to Transform Product Discovery and Enhance Customer Buying Experience with AI

Coveo announced that Freedom Furniture has chosen Coveo's AI Platform? to improve product discovery during the omni-channel shopping experience. Over the past 18 months, Freedom experienced a nearly fivefold increase in its product offerings, expanding its catalog from 10,000 to 45,000 items and counting. This rapid growth, combined with evolving online shopper expectations and ambitious plans for the future, led the company to re-evaluate its ecommerce technology stack. To support this transformation, Freedom replatformed its digital channel with SAP Commerce Cloud in 2020, boosting the share of online sales from just 6% to 25%. Recognizing the strategic need for an AI-powered search solution to enhance product discovery and streamline operations for its merchandisers, Freedom chose Coveo's AI Platform? to support their online growth. The Coveo AI Platform? is live on Freedom's online ecommerce site providing an end-to-end solution to improve all facets of the shopping experience, improving engagement and increasing conversions, including: Search: Predictive suggestions and relevant search results powered by multiple layers of AI models that go beyond popularity ranking and adjust to shopper intent in real time. Listing pages: Specialized AI optimization that learns from user behavior and product attributes to optimize listing pages towards business KPIs. Recommendations: Product and content recommendations augmented in-session based on real-time shopper behavior and intent cues, using deep learning models. Merchandising and insights: A dedicated merchandising hub with visual tools, and insight driven intuitive workflows to effortlessly mix manual rules with AI in the product discovery experience to achieve the optimal business outcome. Already within the first 30 days, Freedom has reported a 15% uplift in customer sessions utilizing the new AI-powered search function, with an impressive Average Order Value (AOV) improvement of 5.5% year over year for customers engaging with the onsite search function. Coveo announced that Freedom Furniture has chosen Coveo's AI Platform? to improve product discovery during the omni-channel shopping experience. Over the past 18 months, Freedom experienced a nearly fivefold increase in its product offerings, expanding its catalog from 10,000 to 45,000 items and counting. This rapid growth, combined with evolving online shopper expectations and ambitious plans for the future, led the company to re-evaluate its ecommerce technology stack. To support this transformation, Freedom replatformed its digital channel with SAP Commerce Cloud in 2020, boosting the share of online sales from just 6% to 25%. Recognizing the strategic need for an AI-powered search solution to enhance product discovery and streamline operations for its merchandisers, Freedom chose Coveo's AI Platform? to support their online growth. The Coveo AI Platform? is live on Freedom's online ecommerce site providing an end-to-end solution to improve all facets of the shopping experience, improving engagement and increasing conversions, including: Search: Predictive suggestions and relevant search results powered by multiple layers of AI models that go beyond popularity ranking and adjust to shopper intent in real time. Listing pages: Specialized AI optimization that learns from user behavior and product attributes to optimize listing pages towards business KPIs. Recommendations: Product and content recommendations augmented in-session based on real-time shopper behavior and intent cues, using deep learning models. Merchandising and insights: A dedicated merchandising hub with visual tools, and insight driven intuitive workflows to effortlessly mix manual rules with AI in the product discovery experience to achieve the optimal business outcome. Already within the first 30 days, Freedom has reported a 15% uplift in customer sessions utilizing the new AI-powered search function, with an impressive Average Order Value (AOV) improvement of 5.5% year over year for customers engaging with the onsite search function.

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Annual Revenue
$100-500M
Employees
500-1.0K
Louis Tetu's photo - Chairman & CEO of Coveo

Chairman & CEO

Louis Tetu

CEO Approval Rating

84/100

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