Ellucian: Ellucian Collaborates with Microsoft to Drive Innovation in CRM Solutions for Higher Education, Advancing AI, Innovation and Institutional Resilience

Ellucian, announced an expansion of its long-time collaboration with Microsoft to further support institutional outcomes and resilience by upgrading Ellucian's suite of Customer Relationship Management (CRM) products ? CRM Recruit, CRM Advise and CRM Advance ? to Microsoft Dynamics 365 Sales, Dynamics 365 Customer Service and Microsoft Power Platform. The transition will enhance Ellucian solutions that power student and donor relationships, delivering immersive user experiences and embedded AI for higher education to improve student engagement and financial stability. Ellucian's CRM solutions are designed to address the unique challenges of higher education, from recruitment to student success and alumni engagement. CRM Recruit helps institutions attract and enroll best-fit candidates in a competitive landscape, CRM Advise supports personalized outreach to support student retention and on-time completion, and CRM Advance strengthens alumni and donor engagement through streamlined campaign and fundraising management. Benefitting from the latest AI innovations in Dynamics 365 Sales, Dynamics 365 Customer Service and Power Platform, Ellucian customer institutions will be able to further streamline workflows, boost productivity, and free up administrators to focus more on student engagement and success, all while ensuring they have scalable, sustainable solutions for the future.