Kantar: Kantar unveils product launch evaluation tool, LaunchEvaluate

Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides!Kantar, the world's leading marketing data and analytics company, has unveiled LaunchEvaluate, an agile post-launch evaluation tool designed to maximise the success of new and future product and service launches. A well-executed launch does more than drive sales - it builds brand equity and establishes a foundation for long-term growth. Yet almost two-thirds (61%) of [...]If you want more information Retail Times get in touch! Retail Times - Retail Times | Retail News | Free Retail News