Source: Benzinga

Red Bull: Ninjas in Pyjamas Take Flight with Renewed Red Bull Partnership

STOCKHOLM, March 12, 2025 /PRNewswire/ -- NIP Group (NASDAQ:NIPG) subsidiary Ninjas in Pyjamas (NIP), a legendary esports organization founded in Sweden in 2000, has officially renewed their partnership with iconic energy drink brand Red Bull. Originally teaming up in November 2022, NIP and Red Bull will strengthen operations, drive growth, and expand their reach in esports. Red Bull's global reputation opens new doors across content creation, fan engagement, and operational stability for NIP, whilst Red Bull can reach NIP's young and engaged audience as part of their continued commitment to the esports industry.This renewed agreement will engage esports fans through exclusive player content - such as behind-the-scenes tournament footage - alongside the integration of Red Bull branding in Ninjas in Pyjamas' social media, ...Full story available on Benzinga.com

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